Like Warner Brothers before it, Paramount Pictures has decided to soak its feet in that jam packed pool commonly referred to as the video game industry. Despite the fact that it’s backed by one of the largest media corporations on the planet (Viacom), is it capable of standing up to the likes of veteran publishers such as EA and Activision?
According to a report by Gamasutra, the newly formed interactive division is just as interested in competing for the cash of consumers by investing money into self published titles as it is in working with publishers with a bit more experience in bringing games to the marketplace.
Don’t expect Paramount to begin releasing games possessing the highest production values possible, though. The company intends on playing it safe by releasing casual games for handheld devices at this time.
With former executives from Sega and Activision at the helm of Paramount’s risky venture, there’s a possibility that we could end up getting more than just the occasional movie based game rushed out solely to coincide with the release of the film it’s based on.
