Sony released a financial report today, which outlined some heavy second quarter operating losses for its gaming division.
Losses for the quarter, which ended in September, exceeded 96.7 billion yen ($847.6 million); this is a huge jump in losses from the same period last year, which was at 53.2 billion yen ($464.4 million).
The losses were primarily due to the continual PS3 price cuts, unexpected stocks of PS3 inventory and the lackluster sales of the PS3; see a trend? Sony said the following in a statement:
"In the game segment, operating loss increased primarily due to the loss arising from strategic pricing of PS3 at points lower than its production cost and the increase in PS3-related inventory write-downs recorded during the current quarter compared to the same quarter of the previous year."
As for the number of consoles sold during the quarter, Sony sold 1.31 million PS3s and 10.3 PS3 games globally. The PS2 still has plenty of legs since sales reached 3.28 million during the 2nd quarter, along with selling 38 million games globally. The PSP sold 2.58 million units and 12.6 million games.
Lastly, Sony is estimating that by the end of the financial year, they'll sell 10 million PSP units, 12 million PS2 units and 11 million PS3 units.
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Ahahaha, the suckers. Seriously though? Strategic Pricing of the PS3? Also if they're selling it for less than it costs to make (if thats what that bit means) it must cost a hell of a lot to make a PS3.