EA, the righteous company that it is, had a few choice words for Activision/Vivendi, who left the Entertainment Software Association. Let the offensive attack begin!
EA’s Vice President of Corporate Communication, Jeff Brown, said that it was despicable how Activision/Vivendi left the ESA. "They’re a big company and we feel that when you’re a big company you’ve got a responsibility to consumers to work on policy issues which are very, very important to consumers," Brown stated. He added that the best way to do this is trough an industry consensus.
EA also contacted the ESA and implored them to contain current members and assure that they remain a part of the ESA, and stressed that they themselves have no intentions of leaving. With LucasArts leaving, however, other companies may consider leaving, which would cause the presence of EA to have little impact.
So, why does EA care so much about the ESA? While it is possible that EA really does care about the quality of games, it is even more probable that they are using this exodus as a weapon for burning their adversaries in effigy. Though, because EA has a habit of devouring smaller companies to steal game copyrights and marketing privileges, it’s doubtful that anyone will be angered at Activision/Vivendi because of its departure. EA has simply lost its credibility.
